Podratic’s Blog

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Is A Picture Worth A Thousand Words?

After watching the Will Ferrell short, embedded in this months issue of Wired magazine for the iPad, it gave me pause. Photographs have been used as an advertising vehicle in magazines, newspapers and many other print media. In the hands of a skilled photographer, concepts can be delivered in a concise format. The question, however, is always: did the the viewer “get it”?
Wired magazine and may other publications are experimenting with the iPad as a way to transmit media through the moving picture. In this short we are presented with the dilemma of weather or not a picture could tell the story as accurately as the video. You be the judge.

Filed under: Apple, iPad, Photography, Tablet, TV

Has Apple Forgotten Its Base?

Apple seems to have deployed a marketing strategy that places the pro community squarely in the background. FinalCut Studio patiently awaits an upgrade, while Adobe’s Premiere surges forward with all kinds of embedded goodies.

Yesterdays release of the Magic Trackpad offered no magic for its pro applications. Wouldn’t it have be nice of Apple to include some customized gesture recognition for Color. Instead the focus continues to target the more pedestrian tasks.

Has Apple forgotten its base?

Filed under: Apple, Software, TrackPad

Twitter-me-this

  • #AdobeCS6 not recognizing your #NVIDIAQuadro4000 for Mac GPU? A complete OS X reinstallation may be necessary. Time for a clean start. 2 weeks ago
  • @JesseRosten @freshdv It's a $2,600, 4yr equivalent if you're excluding upgrades. Remember the subscription stays current. $525/Upgrade! 3 weeks ago
  • @AdobeAE Mocha's claim to fame is its planar tracking capability. Adobe's camera tracker appears to do the same thing. 3 weeks ago
  • Did Adobe After Effects CS6 just kill Imagineer Systems Mocha with its new camera tracker? 3 weeks ago
  • The passing of Hillman Curtis is a huge loss to the web and film community. His path inspired my growth as I followed a similar road. RIP 1 month ago
  • Blackmagic camera shooting Prores directly to SSD drive. No need for transcoding. The workflow is crazy! 1 month ago
  • Blackmagic raised the bar by adding a Thunderbolt port to a vid camera. Why didn't the major players think of that? Endless possibilities. 1 month ago
  • The Blackmagic Cinema Camera sounds exciting. The only problem is the small sensor. Well, how much do you want for $3K? 1 month ago
  • I accidentally put my @SanDisk Ultra II 8GB CF card in the wash. I let it dry out, and it appears to be fine. Used only when I'm out of 16GB 1 month ago
  • I have manually tracked lens flare brightness in the past. @motionVFX mFlare 1.3.5 has automated the process with brightness tracking. Wow! 1 month ago
  • If your looking to generate realistic lens flares go to @motionVFX . The new mFlare 1.3.5 is crazy! The brightness tracking is unbelievable. 1 month ago
  • I need a personal render farm to handle the simplest of projects. Argh!!! 1 month ago
  • NAB is shaping up to be more exciting then ever before. Will Canon pull the technological "rabbit out of the hat" and answer Sony? 1 month ago
  • @LaShawnM this seems a little desperate on Avid's part. Even though #FCPX is still experiencing some growing pains, it's the future NLE. 1 month ago
  • Those of you using @RedGiantNews Magic Bullet Looks, you may want to postpone #FCPX 10.0.4 update until further notice. Inverted preview. 1 month ago
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