“For many people, shopping is as much about socializing as it is about buying something — a chance to run into neighbors at the farmers’ market or spend time with a friend at the mall”. So goes the opening sentence in the NY Times article: “An Amazon-Facebook Alliance to Make Shopping More Social“.
Social media has become the new interest for everyone, starting with grandma all the way to the programmers. Marketers would have us believe that it is simply the benign blending of technology with social interaction.
I am still apprehensive regarding my participation in the Facebook experiment. So many missteps have been committed surrounding issues of privacy, that I often consider opting out and accepting the luddite label. It is scary to see how much Amazon tracks you purchases. To combine the two behemoths just seems like a recipe for disaster.
There are those who welcome, yet another opportunity, to watch another segment of their lives go up in lights on the internet. For now I would rather remain in the shadows of safety.
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